¡Hola! I'm a first-generation American living a very typical first-generation American life in the Midwest.

That’s to say: I'm tenacious and my parents really wish I’d been a lawyer. But, I’m grateful every single day for having discovered advertising. With the indefatigable energy that comes from doing precisely what I was meant to do, I ditched law school for Miami Ad School; worked my way up in agencies from NYC to Chicago to the Twin Cities; partnered with inspiring people to successfully launch new products, modernize iconic brands, breathe life back into flailing businesses, and produce everything from one-color tray-liners to million dollar commercials to pro-bono marketing for causes I believe in. And after 23 years of this, the part that still takes my breath away is the transformational impact a single idea can achieve.

New technologies certainly make our work faster (and I do LOVE that), but shepherding forward the right ideas–the ones that enrich companies and communities alike–takes deep intuitive understanding, which is why my specialty is in the combination of staying nimble (ahem, budget conscious) while being passionately curious. I'm an early adopter, a test-and-learner, a devoted ambassador for every team I work with - and I wouldn't have it any other way.

When I’m not working to change minds, I’m changing my corner of the world.

1 in 4 women become victims of Intimate Partner Violence, and most are too ashamed to ask for help. I wanted to do something about that, so I did: I cofounded a nonprofit called And Now She Rises.

In a nutshell: we produce events (fun, themed ones, like pajama parties at cocktail bars) and, in lieu of a ticket price, we ask guests to donate something the emergency abuse shelters we partner with really need (like brand new pajamas). In-between all the revelry, our guests mingle with strong, successful abuse survivors who smash the stereotypes and the stigma.

It’s a simple premise, but extraordinarily impactful. And so–while I don’t get to close my laptop at the end of the workday, because that’s when my role as ANSR’s sole designer/writer/instagrammer/publicist begins–I’m fulfilled by the hours I put in. Truly.

TODAY ONLY, 2-6pm: Get a taste of @modistbrewing’s Brave Noise Pale Ale and help ANSR keep making noise against Domestic Abuse. Come raise a pint with our cofounder @diymatthews and board member @kiznasty, and learn about where the $1 donation

The temperature may be dipping but our hearts are getting warmer!

We’re thrilled to announce we’ve partnered with @kyleeleonetti and her team at @girlcreativemsp for their next event. Together we’ll be collecting cozies, from socks

You’re a one-in-a-hundred! Yes, YOU!!! See, with your help, we’ve been able to keep making shelter drops. This evening’s delivery went to @tubmanmn’s East Shelter in Maplewood, which houses a whopping 100 domestic abuse surviv

“HUSTLE. HELP. REPEAT.” That’s our formula for providing support to DV survivors in emergency abuse shelters. With your help, we’ve been able to do precisely that, making drops of personal care items as our shelters need them.

Your $5 donation—to the link in bio—can help us cover a portion of the cost of every kit. This is not a fundraising effort. This is an ask of our community, at a critical time, when abuse survivors in shelters are doing everything they ca

And when I’m away from work, I’m really A-W-A-Y.

I’m a grab-life-by-the-horns kinda gal who knows that if we snacked on a different fruit EVERY SINGLE DAY for the rest of our lives, we still wouldn’t get a chance to taste ‘em all, but is dead-set on trying anyway.

This weekend, as the Twin Cities prepped for its first Snow Emergency of Winter 21/22, I pulled my trusty snow scraper from the back of the garage, made sure I had plenty of gas in the car and made a Target Run. But, instead of bottled water or canne

It’s Opposite Day. Me being the opposite of me, to get around being the opposite of you.

See, my kids are with their dad for the week, my friends are celebrating with their fams, and my familia lives all the way across the country. And that p

So, are you the man pursuing the horizon or the side-eye-throwing speaker, in this poem by Stephen Crane?

Me, I closed a looong, intense week by spending the day in utter calm. I texted a little but spoke to no one. I walked 10 miles. Just me, Churr

Churro has been ours for 1 year now, which I tell the kids is equivalent to 7 in his heart. 🐾❤️

#gotchaday #365daysoflove #foreverhome #wearepetparents

We look like an impressionist painting b’c celebrating together feels like one.

A meal. A table. My very best friends in the world. These are all standard parts of my life, and yet, brought out under the autumnal trees and the great big Minne

Based in the Twin Cities, available everywhere.
norezzoli@gmail.com | @cakeseeksfrosting on IG | @cakeseeks on TW